Differentiated Experiences: The secret to competing with Amazon
Competition in retail is fierce. Internet giants are leading the way with aggressive service levels that leave everyone else scrambling to keep up. But smaller e-commerce and brick-and-mortar retailers have something else to offer: differentiated experiences. This ebook will explain what is the differentiated experience and how it serves as a competitive advantage. We also present a case study to show the power of the differentiated experience in the real world.